QR Code Facts and Benefits
Here's a short list of facts and benefits about QR codes:
- QR (Quick Response) codes are 2 dimensional bar codes that are used to transfer information through mobile phone barcode readers.
- Many major companies are using QR codes to brand and advertise such as Walmart, OnStar, Best Buy, Starbucks, Ralph Lauren, Pepsi, and many others.
- QR codes are very affordable to create, they store a LOT of data, and they do not require expensive barcode scanning devices to work.
- A QR code scanner is very easy to download, but most mobile smartphones now already come with a QR code scanner installed.
- QR codes are becoming popular amongst consumers. From January through December 2010, the number of people who scanned QR codes worldwide shot up by 13 times.
- QR codes are helping businesses generate more leads, more sales, and more long-time customers.
- QR codes simplify the consumer experience by making it possible to “scan” instead of “type” to access your information on their mobile device.
- With the snap of a camera phone - or one equipped with a QR code scanner -consumers can scan your QR code and INSTANTLY connect to various forms of digital media or retrieve desired information. A QR code can take them to an opt-in form, a website (preferably a mobile-friendly website), directions to an establishment, a coupon, a video, a menu, picture, a Facebook Fanpage – the possibilities are endless!
- Using QR codes is the perfect way to make it quick and convenient for your audience to opt-in to your SMS list.
- QR codes can help you build a customer list fast. Create a QR code that links to an opt-in page where consumers will leave their name and email address in exchange for some type of incentive.
- QR codes can be easily placed on all of your marketing materials including business cards, T-shirts, flyers, receipts, print advertising, signs, billboards, your website, store windows/displays, and many others.
- QR codes can be linked to your Social Media profiles such as Facebook, Twitter, and YouTube to create a powerful list-building combination.
- You can create QR codes to help you get a TON of customer reviews on all of your online directory listings; such as your Google Places Business Listing, Yelp, Insider Reviews, Super Pages, etc. A lot of good online customer reviews are powerful in converting your prospects into new customers.
- Once a consumer has your QR code stored on their phone, it serves as a reminder to them about your business.
- Traditional advertising methods require printing and publishing, which can cost thousands. But there are no printing costs involved with QR codes. And it’s easy to make changes to your destination when things change – you don’t have to worry about changing your add and then re-printing and re-publishing.
Where would you want your consumers to be re-directed once they scan your QR code?
- A Calendar Event
- A Mobile or Email Opt-in Form to Build Your List
- Your Website (preferably a mobile-friendly website)**
- Your Phone Number
- Your Email Address
- Your Facebook Fanpage
- Your Video on YouTube
- Your Business’s Contact Information
- To receive text messages (SMS) from your prospects and customers
** Free QR Code when you order your mobile website. ($97 value)
''But Nathalie, I have NO idea how to scan a code!''
A QR Code reader is an app that you can download on Apple, Blackberry, Android, etc. websites.
Here are the direct links to a FREE QR Code Reader app from the top 3 companies:
After downloading the app on your phone, you'll be able to scan any QR Code published in newspapers, magazines, flyers, etc. ... even the codes of your competitors! :)
Order your QR Code Today!
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